After Two Decades, Energy Choice Remains the Favorite for Consumers

July 14, 2015

Customer Energy Choice

US Map Image

Historically, the energy industry has operated under a vertical monopoly. Under these monopolies, consumers were forced to accept the going rate for their energy. However, in the early 80’s, the idea of “Customer Choice” emerged – suggesting that by giving consumers the ability to select their own energy providers, states could drive down prices in the long term without destabilizing the market. 

This idea was initially considered revolutionary, but today it has become the standard. Over the last two decades, consumers in the 13 states with approved energy deregulation have embraced consumer choice with open arms. The number of commercial accounts that elected to work with competitive suppliers has increased by 524%, and the number of residential accounts working with competitive supplier has increased by 636%. 


Choice verses Monopoly Graph Image

While these enormous increases clearly demonstrate growth in the competitive supplier market, some pro-monopoly analysts will point out that the average electricity prices in consumer choice regions are higher than the national average. While this statistic is true, these analysts ignore the fact that the prices in these regions have always been higher than average due to factors such as urbanization, distance from fuel sources and high wage and tax levels. Therefore, the proper comparison is between the price trends in customer choice jurisdictions compared to those of monopoly regions. In this comparison, we see that the average weighted prices in customer choice jurisdictions have increased by 40.8% compared to 59.9% in the Monopoly States. When we adjust for inflation, we see that there has actually been a 4.5% decrease in price in customer choice regions, while monopoly states have incurred an 8.4 % price increase. 

As energy deregulation is adopted across the country, energy users from families to corporate entities are faced with the choice between their standard service and competitive suppliers. If the last 24 years have been any indication, we can safely assume that energy users across the country will continue to work with competitive suppliers to price their power. With rates low and markets stable, consumers will continue to rely on their right to choose. 

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One Last Round: Why the Purple Tee Classic Matters to Me

By Russell Lacey • August 31, 2026
Every golfer has a round they remember. It might be a personal best, a long putt that somehow found the cup, or a perfect drive down the middle of the fairway. For me, the most meaningful round has less to do with my score and more to do with the people gathered around the first tee. That round is the Purple Tee Classic. On Thursday, September 17, 2026 , Metro Bethesda Rotary will host the 20th Annual Purple Tee Classic at Whiskey Creek , with a 10:00 a.m. shotgun start. This will be my third year leading the tournament, and my final year in that leadership role. That makes this year especially meaningful to me. More Than a Golf Tournament The Purple Tee Classic is a day of golf, but it is really about much more than a day on the course. It brings together business owners, community members, Rotarians, friends, families, veterans, and first responders around a shared purpose. The fundraiser supports veterans and first responders, people who have served, protected, and supported our communities in ways most of us will never fully understand. Golf gives us the setting. Service gives the day its meaning. That is what I value most about Rotary. The organization creates opportunities for people to put relationships, resources, and time to work for something larger than themselves. The Rotary principle of “Service Above Self” is not just a phrase. It is something we are asked to live out by showing up, contributing, and following through. The Purple Tee Classic is one of the clearest examples of that principle in action. Why This Final Year Matters Leading a tournament like this takes more than setting a tee time and asking people to come out and play. It takes planning, coordination, communication, fundraising, and a team willing to handle the many details most participants will never see. That is one of the biggest things I want to say clearly this year: this event is absolutely a team effort. The Metro Bethesda Rotary members involved in this committee do a tremendous amount behind the scenes. They help plan, coordinate, communicate, recruit sponsors and players, and keep things moving in all the ways that make an event like this possible. A lot of that work is not flashy. It is steady, thoughtful, behind-the-scenes effort that helps turn a good idea into a real event that serves real people. I have been fortunate to work alongside fellow Rotary members who care deeply about Rotary’s mission and the causes the tournament supports. I am genuinely grateful for their time, commitment, and willingness to do the work that needs to get done. Events like this do not come together because of one person. They come together because a group of committed people keeps showing up and doing their part. It also takes the support of a broader community. Over the past three years, I have seen how a simple invitation, to play a round of golf or contribute an auction item, can become part of a much larger effort. As I prepare for my final year leading the Purple Tee, I am thinking less about the fact that my leadership role is ending and more about what I hope continues. I hope the tournament continues to bring people together. I hope new sponsors and players discover the value of supporting a community event with a clear purpose. And I hope every participant leaves Whiskey Creek remembering that the best part of the day was never just the golf. It was the difference we helped make by showing up. How You Can Help There are several ways to support this milestone event: Become a tournament sponsor. Help strengthen the event while putting your organization in front of an engaged local community. Register a foursome . Bring colleagues, friends, clients, or family members for a meaningful day on the course. Sponsor a veteran or first responder. Help someone enjoy a round of golf and participate in the Purple Tee experience. Donate an item or experience. Raffle and auction contributions add energy to the day and help expand the event’s fundraising potential. Every form of participation matters. Not everyone can sponsor at the same level, and not everyone plays golf. But everyone can consider whether they, or someone they know, might be able to help.  Key Takeaways The 20th Annual Purple Tee Classic will take place at Whiskey Creek on September 17, 2026. This is my third year leading the tournament and my final year in that leadership role. The fundraiser supports veterans and first responders. Sponsors, foursomes, individual player support, and donated auction or raffle items are all important. Rotary has given me the opportunity to serve with people who care about their community and are willing to turn good intentions into action. I am grateful for that opportunity, grateful for the people I get to work alongside, and determined to make this final year leading the Purple Tee Classic a memorable one. If you would like to support the event, please visit purpletee.fundraiser.bid . You can also message me directly if you are interested or know someone who may want to help. One last round in this leadership role. One more opportunity to bring people together. And one more chance to support the veterans and first responders who deserve our gratitude.
Aerial view of Baltimore's Inner Harbor with buildings, boats, and a wide body of water reflecting the cityscape.

Energy Incentives Are Available, But Do You Know Where To Look?

By Andrew Sandglass • July 9, 2026
Your guide to Energy Incentives for Maryland is here

Why Everyone Is Talking About Utility Bill Audits (And You Should Too)

By Russell Lacey • June 24, 2026
For most business owners, the monthly utility bill is just another line item to be paid and filed away. You glance at the total, ensure it isn't astronomically higher than last month, and move on. But in 2026, with energy markets facing unprecedented volatility and complex new tariff structures, that "glance and pay" strategy is costing American businesses billions in overpayments. The good news? You don’t have to just accept these costs as the price of doing business. Everyone is talking about utility bill audits because they have transitioned from a "nice-to-have" occasional check to a critical financial strategy. At Electric Advisors, Inc., we’ve seen firsthand how a meticulous review of historical invoices can uncover significant refunds and permanent rate reductions.